Leading Consultant, Trend Forecaster & Hairstylist

Global Ambassador for Olaplex, evo, CurrentBody and Calecim Professional, plus International Artist in Residence at Billi Currie, Tom’s passion for hair is both creative and cerebral, believing a mindful approach to hairdressing can empower and bring purpose to life, truly cementing identity.

15+ Years of Experience

Using his experience, Tom combines bespoke techniques to maximise the potential of your hair. He specialises in creating a total, cohesive image and is often requested to create ‘transformations’ and ‘celebrity styling’ for those in the public eye, high profile clients and all those who prioritise achieving the best version of their appearance and confidence.

150k+
Followers

Tom is a recognised content creator and trend forecaster, with over 150,000 followers on TikTok and Instagram alone. His trend predictions and practical advice are often viral and watched across the globe.

CONTRIBUTOR TO THE BIGGEST
NAMES IN BEAUTY

His insight and expertise are reputed worldwide and he has contributed to various NPD projects and press reports.

“From the styles to try, to the products to know, if hair trend forecaster Tom Smith doesn’t predict it, then it’s not worth knowing”
— The Sunday Times

Tom presenting the latest hair trends and techniques at Harrods Beauty Events around the UK.

Tom launching new Olaplex products to the professional market.

Haircare
Masterclass

Created by Tom, these free Masterclasses will help you maximise the potential of your hair and aid you in building your ideal haircare routine.

Tom on Instagram

Did you catch yesterday’s video on my Autumn hair colour trend for Terracopper hair? @GlamourUK and @elleturneruk picked this up as one of THE leading tones for the cosy season ahead. It’s the perfect shade if you want to warm up your com
Thanks to @ameliaflorencebell and @elleuk for the coverage on Summer’s deep and moody hair trend that was Charcoal Brunette - @evohair have you covered with the Fabuloso Colour Boosting Treatment in ‘Cool Brown’ to keep red or brass
There are actually a few key details to consider when you want tob achieve ‘low maintenance’ hairstyles. These tips for each length of hair will help ensure your hair isn’t too much hard work when it comes to day-to-day managing of